Nature Valley - be a force of nature
Nature is a powerful force. And when you eat food that comes from nature, so are you.
We used this simple idea to launch a completely new brand platform for Nature Valley, bringing the raw power of nature to life with a series of films, a new visual world, and a whole bunch of Canadian horses.
I don't know if this is the most dramatic granola bar commercial ever made but it's gotta be in the top 5.